DIGITAL MARKETING CANADA » Social Media

Fantastic Video on How Social Media HAS Worked

mbyrne2323 — Mon, 16 Nov 2009 22:12:41 +0000

Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies.

Social Media Cognative Model Explained

mbyrne2323 — Sat, 29 Aug 2009 02:02:08 +0000

It all makes so much more sense now. This may be the new 21st century Myers Briggs.

Awesome diagram from Boing Boing Gadgets

Social Media Monitoring Tool of the Week: Scout Labs

mbyrne2323 — Tue, 25 Aug 2009 18:49:27 +0000

Talking about how much of a buzz there is around social media is all the buzz these days, but one of the issues that still dogs social media from an investment by media buyers perspective it counting the beans at the end of the day.

Scout Labs is a powerful web-based application that tracks social media and finds signals in the noise to help your team build better products and stronger customer relationships.

SCOUT LABS

I like this system because its:

Affordable for experimentation-$250 a month
Designed for agencies – Customizable and support multiple clients
Metrics focused – Robust actual quantitative as well as qualitative reporting
Aggregates multiple sources